Content Identification, Monitoring, and Alerts
With the overload of information people are met with daily, it becomes almost impossible to keep track of all the small details. How much are we missing, how many crucial bits and pieces fly under the radar, and how much of a difference does it make? The truth is, every piece of information that slips past us can make a vital difference. These cases vary, and while some may not be as imperative as others, there are certain pieces of communication that, if overlooked, can be the difference between life and death.
Students, in particular, often share their sentiments with peers through online communication containing violent and suspicious language. Unfortunately, many of these messages have only been found after their horrifying contents come to life in the form of mass shootings and we are left asking ourselves, what could have been done? how could this have been prevented?
It is not only students’ messages that go unidentified but also signs of fraudulent activity within large corporations. The consequences of such communication can be detrimental to a company’s image and stake in its industry. Additionally, cases of cyberattacks where private employee information has been left unprotected have risked the health and safety of the staff, reflecting poorly on the company. Lastly, with the transition to work from home, many employees have suffered from anxiety, unstable mental health, and ultimately depression. Unfortunately, these signs of unhappiness can go unnoticed, leaving the employee alone with these sentiments and in an extremely dark place.
So, how can we pay better attention to the world around us, how can we catch all of the communication we’ve been missing? The answer is we cannot, we’re just people, and it’s impossible for us to do it all. However, what is possible is relying on AI’s capabilities to track and survey the countless messages that pass us by. Within Grotabyte’s archiving system is a module titled Content Identification, Monitoring, and Alerts. This system has two unique capabilities, a reactive and a proactive mechanism. The reactive method allows a company or school to go back through their archived messages to identify the exact communication that led to their problem. For example, in the case of fraud, the company can search the employee’s name, enter certain dates, or use key phrases to understand the nature of the crime and the thought process behind it. The reactive method is used after the incident itself has taken place.
On the other hand, the proactive tool works to identify suspicious activity before it can occur. This is done by the monitoring of all communication and the use of “flags” on suspicious activity. In the case of a school shooting or any type of violence, the system would identify key phrases and words that are relevant and seem skeptical, thus alerting the school or county of the messaging. The message would go under review and the threat would be investigated. Even if the message led to nothing and the threat happened to be a prank or a misunderstanding, at the very least the school or county would know. Better safe than sorry.
The hard truth is that a lot of the suffering of both people and companies can be prevented. Employees, through no fault of their own, are not capable of the constant monitoring required to track suspicious activity or stay ahead of the curb. Instead, Grotabyte’s system of Content Identification, Monitoring, and Alerts can do the job at a more efficient and accurate level. We have to stop asking “what if?” or “what could have been done?” and instead applaud ourselves for taking action in the right amount of time. Grotabyte can make that possible.